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cross-posted from: https://piefed.social/post/1087077

Warner Bros. Discovery Announces Post-Split Company Names, Executive Leadership Teams

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[–] ilinamorato@lemmy.world 81 points 1 week ago (3 children)

Only the business consultants who recommended rebranding "HBO Max" to "HBO Max" (over the course of three years) could've come up with something so bold.

[–] darthelmet@lemmy.world 28 points 1 week ago

If you ever feel like your job is meaningless, remember that there are people who are paid to be marketers.

[–] slaacaa@lemmy.world 23 points 1 week ago (2 children)

It was McKinsey both times, and they made over 100 million dollars on it (not kidding)

[–] ilinamorato@lemmy.world 10 points 1 week ago

Yep. The single biggest con job Zaslav ever fell for, and he fell for it twice.

He might literally be the worst man in show business. Both in terms of human decency and business acumen.

[–] Nico_198X@europe.pub 4 points 1 week ago

This is why I moved into B2B. It's stupidly absurd. They've lost all sense of the real value of money and just toss it around willy nilly.

[–] Tollana1234567@lemmy.today 13 points 1 week ago (2 children)

it would be HBO MAX+ next, or HBO ULTRA MAX+

[–] asmoranomar@lemmy.world 6 points 1 week ago (1 children)

They missed their chance to go 'HBO NOW GO MAX'

[–] Tollana1234567@lemmy.today 2 points 1 week ago

HBO PREMIUN PRO MAX+, for $10.99 more you get a extra "+"added to it.

[–] pezhore@infosec.pub 5 points 1 week ago

They should tap into the gamer market. HBO Min/Max - Optimize your viewing habits to minimize not fun while maximizing fun fun!

[–] lolola@lemmy.blahaj.zone 64 points 1 week ago (2 children)

Points to them for not calling Warner Bros. "Discovery" and Discovery "Warner Bros.".

[–] thisbenzingring@lemmy.sdf.org 46 points 1 week ago (1 children)

I was hoping for

Disco Bros and Warnervery

[–] lolola@lemmy.blahaj.zone 10 points 1 week ago (1 children)

We're the Warner Bros!

And the Warner Sister!

And the Warner Very

[–] garbagebagel@lemmy.world 8 points 1 week ago

Lol picturing the most aggressively non-binary Warner sibling saying that last line

[–] pdxfed@lemmy.world 7 points 1 week ago

What will they think of next?

[–] ileftreddit@piefed.social 63 points 1 week ago (1 children)

David Zaslav will have made hundreds of millions of dollars to merge and then de merge these companies. Tell me again how CEOs are more valuable workers

[–] Tollana1234567@lemmy.today 17 points 1 week ago (1 children)

he also enabled conservatives to take over CNN, he allowed MALONE to do this.

[–] ileftreddit@piefed.social 10 points 1 week ago

Yeah of course but honestly conservatives have controlled all American media for 30 years

[–] ramble81@lemmy.zip 51 points 1 week ago (3 children)

So they merged, fucked up a whole bunch of properties and canned others and then just split like nothing happened?

[–] slaacaa@lemmy.world 19 points 1 week ago

Of course not. They also paid out millions in consulting fees and executive bonuses

[–] friend_of_satan@lemmy.world 7 points 1 week ago

The way out is through.

[–] Microw@piefed.zip 5 points 1 week ago

Nah, they rearranged things to get rid of Warner's TV side because they think TV has no future.

[–] tonytins@pawb.social 43 points 1 week ago (1 children)

Warner Brothers > fast forward > Time Warner (when i was child) > AOL Time Warner > WarnerMedia > Warner Brothers Discovery > Warner Brothers.

[–] Witchfire@lemmy.world 27 points 1 week ago (1 children)

How many meetings were wasted on that

[–] ouRKaoS@lemmy.today 10 points 1 week ago (1 children)

12 meetings, countless emails, a 7-day relaxation retreat for all the CEO's and their spouses, and a separate 4-day retreat for the CEOs and their side pieces.

They decided this via the group message before the first meeting, but they had to make it look good for the shareholders.

[–] Witchfire@lemmy.world 2 points 1 week ago

Dont forget the complimentary Cold Play concert for the C-suite and their side pieces

[–] AnitaAmandaHuginskis@lemmy.world 23 points 1 week ago (4 children)

Merging the 2 companies is the best idea ever!

Splitting into 2 companies is the best idea ever!

Well, which is it?

[–] Bakkoda@sh.itjust.works 10 points 1 week ago

It's both. One is before the transfer of any and all debt/liability and the other is after.

[–] Microw@piefed.zip 7 points 1 week ago

Merging, taking the subsidies you want to keep and then splitting off the ones you don't want

[–] Saleh@feddit.org 1 points 1 week ago

Depends on what the hype among management consultants was ten years ago.

All those people gotta be paid. What else are they supposed to do? Deliver food or clean bathrooms?

[–] ImADifferentBird@lemmy.blahaj.zone 1 points 1 week ago* (last edited 1 week ago)

They're basically putting the profitable bits of both into Warner Bros and all the debt and legacy baggage from both into Discovery, so kinda both. It's all a big shell game.

[–] Rhaedas@fedia.io 20 points 1 week ago (1 children)

"I hate Discovery."

"This isn't the Star Trek show."

"Oh... never mind."

Hey, are we going to get the original Discovery channel back? Or any of the good ones from old cable? No? Oh well...

[–] Tollana1234567@lemmy.today 5 points 1 week ago

people refer it as STD, and people joked how bad the show is, and its a disease.

[–] Stern@lemmy.world 19 points 1 week ago

Damn, just lost a lot of money on my bets of "Warner Discovery" and "Brothers".

[–] jordanlund@lemmy.world 12 points 1 week ago

Ah, yes, I too remember AOL/Time-Warner...

[–] slaacaa@lemmy.world 12 points 1 week ago* (last edited 1 week ago)

“You have no idea of the physical toll that two mergers have on a company”

collapsed inline media

[–] Bot@sub.community 9 points 1 week ago* (last edited 1 week ago) (1 children)

That must takes a long time to decide :)

[–] GreenCrunch@lemmy.today 9 points 1 week ago (1 children)

Some consulting firm surely was paid a few million to come up with these names.

[–] Bot@sub.community 1 points 1 week ago (1 children)

Consulting Firm: Let’s roll the dice, do we wanna confuse customers with new names?

[–] GreenCrunch@lemmy.today 2 points 1 week ago

"If we confuse them now, we can get another contract in a few years to fix the naming situation again!"

[–] BandDad@lemmy.zip 8 points 1 week ago

I totally thought this was a joke...

[–] Hobbes_Dent@lemmy.world 8 points 1 week ago
[–] NatakuNox@lemmy.world 7 points 1 week ago

The people in charge are not smarter than you.

[–] homesweethomeMrL@lemmy.world 5 points 1 week ago

“We Fucked It Up Corp.”

[–] frunch@lemmy.world 2 points 1 week ago

What's in a name?

Apparently a whole lot

We're at the point that any name recognition is worth serious coin