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this post was submitted on 29 Aug 2025
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I've always associated cracker barrel with "angry old white people who think black pepper is spicy" and their meaner variant, the post-church crowd. so... not particularly surprised?
Yeah, I’m more surprised they had any sort of DEI language to begin with (of course it was clearly just pandering, so).
Lol, I went to some chain and got the chicken Alfredo, the guy warns me it's a bit spicy. I tell him no worries, bring it on. The thing has like 6 flakes of red pepper on it. I figured he had to warn me bc some Karen complained.
More like a place near highway exits where you can get sit down service. That is really what their market is.
Dying restaurant flails wildly to try and recapture relevancy oozing away from it like blood from a stuck, bloated corpse.
Yeah, I don't really think they were doing very well even before the poutrage over the logo.
"Poutrage". Lol, I've gotta remember that one
I read it as poot-raj at first, thinking it was some borrowed French word I was unfamiliar with 😆
Will also quietly remove Cracker Barrel from my restaurant possibilities. Okay, maybe not so quietly.
Why was it there to begin with?
They have pretty good breakfast, but would only occasionally eat there.
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Those strawberry cheesecake pancakes are so good. I don't think I've tasted anything better.
They've got decent catfish, potatoes, biscuits with apple butter.
Haven't been in a couple years maybe, but it was good in a pinch & with a variety of food that you can get most people in a group to agree on.
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LOL, that corporate performative stuff never meant much as far as being "allies" to anyone.
No, but it sure is telling recinding those policies at this time.
I loathe Cracker Barrel.
Why? I'm a Southerner that knows Southern food, knows what a good, family resturant is, or in some town's cases, was, and I blame them for the systematic deletion of small family restaurants across the South.
Make the food good enough and intice people with fake antiques and candy and you too can run everyone out of business with tacky crap in place of anything anyone would consider soul.
Ugh, fuck them. So tacky, fake and greedy. I feel wrong being in one, like oil and water.
I grew up in a city where anybody who is darker than a pencil avoided the hell out of Cracker Barrel. Not just because of the racist clientele, but also because the food sucked.
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Aaaaand there it is.
Hey guys, people didn't like the logo change. Maybe we try to get MAGA people in here?
Pretty sure the MAGA crowd was always their biggest user base. This smells more like ‘maybe if we double down, they’ll forget about the logo and come in more’.
I still find it hilarious that people think the logo change was "woke".
What do words even mean any more?
In reality: woke = having social empathy.
In their world: woke = whatever I don’t like.
Oh that's easy, woke is when uninspiring logo design
Smells more like "lets manufacture some kind of fake outrage to stir up conversation and get our brand name back out there" and of course the country's stupidest segment eats it up.
Pussies.
Anyone who has ever worked in a kitchen or as a server knows that they are wall-to-wall queer-friendly. If Cracker Barrel has trouble now keeping things staffed (they will), this is why.
Kitchen people are often woke af because they have had to be to survive.
They're doing this JUST to raise attention and get media coverage, as a dying brand that nobody cared about.
There are no more social consequences in the US, as long as you're making someone angry, you're getting attention and thus winning. That's what all of this is, and why all of our political strategies have to change.
The biggest thing you can do to stop corporations from gutting out every last avenue of communication and political action is to simply stop spending money on them. Stop getting doordash and takeout, learn to make your own food. Stop getting coffee and spending money on excesses like games and movies.
Start hoarding the wealth away from the liches and monsters who look at literally everything you do as a money-making opportunity. Dry up the flow of blood and they will start to starve and this will force them to take actions, to kick out their employees in the government and restructure management in desperate attempts to keep line going up.
100% this. From the marketing move they were never going to do, to the reversal and shift in "values". They were just doing the New Coke gambit to drum up business.
Other things to do, stop paying for streaming services and check out books and DVDs from your local library. Cancel expensive cell plans (since they are, unfortunately partially needed today), and switch to the cheapest MVNO that works. Downgrade home Internet to the minimum tolerable. Don't upgrade phone, car, tablet, whatever as long as one can hold out. Cancel services like Amazon prime and impulse buy less.
Find local businesses to shop at rather than corporate chains (which can be difficult, so just a little at a time.)
Pay off debts, save, live free. Let the corpos wither.
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Welp, not goin to cracker barrel ever again.
I demand political purity from my breakfast place.
They could simply have done nothing and no one would be asking them for anything, but now they decided to kneel to bigots.
Very funny. Clearly the issue was "woke" and not terrible marketing decisions, and this will fix everything
You can't have Cracker Barrel without crackers.
Look around a lot of businesses are grasping at straws. They are offering specials and discounts galore, unless it is beef, produce, electronics or foreign imports. The logo change was a cry of desperation. Unfortunately they will lose business no matter what now.
The logo change was just an innocuous act of corporate blandness to simplify it. Then people freaked out because somehow a guy leaning on a barrel deeply touched them.
He must be a Republican Senator with all that touching.
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Ah, I see going back to late 90's full blow racism. Looking forward to seeing nooses back as part of their decor then and how we'll they'll do with their only MAGA base.
Always appease the fascists and far-right nutjobs, then they will totally leave you alone once in power...
Oh, wait. They actually won't..
This is exactly the kind of thing I’d expect from the people that ruined Brad's wife's life.
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Why does anyone give a fuck about this shit restaurant…
For me, it's because they're cool with travelers staying a night, and the food is good enough.
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Gotta put the pointy hood back on, just so no one sees who you really are. /s
This has to be on the top 10 dumbest moral panics in history
They had a DEI page?
Someone tell Dolly.
In Canada they just make cheese so this thread confused me at first
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