Who'd see this coming, when the population has no money to spend and the top 0.1% is taking all the money, so there's nothing to spend? Not the billionaires, that's for sure. I really cannot wait for the fall when they will realise how much they fucked up. I'm definitely not going to help them, no matter how much money they offer. They did this to themselves, and I'll be happy when the population starts eating ^the rich^.
this post was submitted on 31 Oct 2025
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Chipotle stock craters as company says young people without jobs can't afford their food anymore
(finance.yahoo.com)
It's actually been this way for a while. The top 10% of American earners do half of all consumer spending. A massive amount of the economy has shifted to reflect this. Businesses are often targeting business to business sales rather than business to customer. Pay to win video games use free players as content for whales to play through. And if you're selling physical goods, you're probably either doing it as cheaply as possible, or absolutely gouging the assholes you're selling to (think ikea vs Kohler's premium brand, for which a lamp costs 5 figures and the website doesn't gave prices listed).
I always thought whales were actually middle class or even poor people that have essentially a gambling addiction.
Sometimes. The only real difference is earnings. There was the rumor that a saudi prince kept a couple mobile games alive solely based on his own spending for a while. Anecdotally I know of at least one person making six figures who was spending five figures a month on mobile games (and eventually declared bankruptcy) and another spending a grand a month that fit it into his budget. The point remains, games designed to extract thousands from individual players have grown very popular among industry execs because it's more profitable (and often easier) to squeeze an inordinate amount out of one player than to get $10 out of 100 players. Marketing for that top 1% spender is definitely exploiting addiction, but they're making it for the ones who will continue to afford it, and thus continue to fund the game
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It’s funny how companies just don’t get it.
Fast food has been historically cheap. Chipotle worked because it was fast, it was cheap, and you didn’t feel like you were as much of a fat ass compared to grabbing a giant bacon burger and a bucket of fries.
Now you go to chipotle and pay $20 for a burrito and a soda. Still fast, still decent enough (at least the one near me), but $20 is highway robbery.
OR, I can go across the street to a sit down restaurant, have a first generation Thai guy (who started his American dream restaurant) whip up the best damn drunken noodles I’ve ever had for $12. AND he does this FASTER than chipotle (seriously how does he do it? Must be a magic wok).
Guess where we grab lunch these days.
We pre-cook as much as we can in Asian restaurants. The wok isn't magic, the chicken/beef/pork is already 75% cooked.
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My issue with chipotle has always been that the food is lukewarm.
I’m not paying 20 dollars for a lukewarm, lightly seasoned burrito.
And whoever rolls those burritos hears "roll" and thinks "roll of bread"and doesn't understand that a burrito is supposed to be long.
It's the same problem as burger makers making their burgers TALL. Like bro, that's the wrong shape for the format of fitting in my mouth.
Say no to chode burritos.
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Now you go to chipotle and pay $20 for a burrito and a soda. Still fast, still decent enough (at least the one near me), but $20 is highway robbery.
Chipotle Burrito and a small fountain soda is $14 in my area. Its certainly risen in price over the last 6 years.
Sometimes I’m just out with coworkers but not starving. I used to get a cheese and chicken quesadilla. It used to cost $4 and change. Then they started charging burrito prices - $15 and change for a tortilla, a handful of shredded cheese and 1/4 of a chicken breast. I get there is regional pricing differences - but their costs (at least here) are out of control.
Boatwright said Chipotle is "doubling down on restaurant execution," increasing marketing spend, plans to create more digital experiences, and introduce more innovation.
The problem is prices for the quality you get. Instead of spending money on improving those things, they're dumping it on more commercials and "digital experiences".
Yes, that will totally make people or want to buy overpriced mediocre fake Mexican food.
I went to Chipotle for the first time in a long while, and I don't even recall what the hype was to begin with. It's just not that great anymore. It's been a while since I've been back. Given inflation I'd rather learn how to make my own burrito that's better than them
The original hype as I understand it was that it was decently flavored food that they gave you plenty of for a reasonable price. Sounded like a regular old local Mexican restaurant to me, but as a national chain.
I only had it after it had peaked and it was fine. Guess it stood out more when it was catching on.
That, and it was seen as relatively healthy for fast food. It was one of the only fast food options at the time where not everything was fried and drowning in saturated fats. Prior to Chipotle, Subway was considered the healthiest fast food chain.
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Corporate slop bowls.. I can't see them any different from that now
I don't eat there because the last time I did, I got severe food poisoning. If I want shit fast Mexican food, I'll go to Taco Bell.
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Pretty sure a lot of young people with jobs can't afford it either.
Do you people have ~~phones~~ Klarna?
Split that meal into four payments
I really hope that the cascading failure from this takes down the entire economy. Just complete destruction I'm done let's hit the reset button
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Maybe robots and AI can buy your food. 😐
Nah, the food just really sucks. Used to be good, isn’t anymore. It’s not that they can’t afford it, it’s that if you’re going out for cheap food once in a while, Chipotle is somehow worse than what you can make at home, for more money.
I remember when Reddit was flooded with posts about how great Chipotle was. Felt a little manufactured; their food was fine, but nothing better than I can get from a halfway decent local place.
Before McDonald's got their grubby mitts on them, I loved Chipotle. I know they're out from under that thumb now, but the damage is done, and they're not coming back.
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Well this is interesting to me given that my employer has internally been talking about how Chipotle, the fast casual counter serve restaurant, has been growing faster than our full service pasta restaurant. Which obviously means they're stealing our market share in our separate segment and we need to move to compete with CMG more.
Methinks it is time to leave this industry.
Edit: haha. hahahahahahaha
A particularly challenged cohort is the 25- to 35-year-old age group," Boatwright said. "This group is facing several headwinds, including unemployment, increased due loan repayment and slower real wage growth.
ahahahahahahaha they are so out of touch if this is news to them
We’re picking up speed now. Economic doom is imminent!
Millenials killed chipotle too, huh?
Don’t stop the guac, don’t stop the guac.
Guacamole? In this economy?
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Hey! They said young people, that’s gen-z. 😭👴
The food is meh. The prices are high. Young people are broke. What do you expect?
Idk why it got so popular. Plenty of better Mexican options and you don’t have to pay for chips or get e.coli.
Plenty of better Mexican options
It's not even recognizably Mexican. At best, it's vaguely Mexican-themed. Some of the ingredients are there (including the occasional e. coli), but none of the flavor. "Fresh Mex" is a brain-dead corporate abomination.
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Fuck all this capitalist bullshit. Bring about a basic income for all. No one should have to be forced into violence just to feed themselves or their family. A whole shitload of social problems would disappear if basic income were enacted.
I never understood why chipotle was so popular. And then continued to be after their... What? Half dozen incidents of them spreading diseases around the country...
The food is actually good. The disease issue was lack of local food inspections. My problem with them is you get 25% less if you order online versus in person, so I stopped.
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The closest Chipotle to me is 45 minutes away and has a < 3 star rating - i think I'll go literally anywhere else and be content.
Chipotle is on it's way out. When they first opened, at least by my work, the food was fresh and decent and could be had for a little more than fast food but not by a lot so it was easy to go there. I wouldn't say it's Mexican or TexMex but it wasn't bad. Changed jobs and hadn't been there in a while but I was on a road trip and thought what they heck, there aren't too many options and this seemed like it would be good. The food was not fresh the meat was over cooked, you didn't get a lot of food and it was kind of over priced... I haven't been back since.
If I want cheap food, Chipotle is out. If I want good food Chipotle is out. Maybe if I hate myself and want to spend a lot of money for shitty food?
I think people are also just waking up to the idea that they're moving to beans and rice just to survive anyway, so why go out for the same shit with lime juice squirted on it?
Usually these headlines are bs, but the stock price dropping by 50%, or several years' growth? Yikes.
I mean, still not really cratering but it's a big drop. Nothing they can't recover from.
I love Chipotle. Maybe it's just the locations near me, but the quality is good and prices are not as high as some others in the thread say; certainly not $20. Maybe $11 or $12, and for a really big meal.
Unfortunately I stopped eating there when I stopped shopping at Target, when they got rid of their DEI policies in clear capitulation to MAGA. Plenty of places with comparable quality & price that at least try not to do hiring discrimination
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Their food has gone downhill and also they changed the chips recently which now suck. That’s the only reason I still went, the chips. Rip.
Maybe I'd eat there if they sold food.
I remember when Chipotle was still a Colorado-only thing. Better than Subway or Quiznos and the price was right. You could get in, get lunch, and get out relatively quickly.
I don't know that things went pear-shaped the very instant they started their massive expansion everywhere, but it's been different for quite a long time. Like a lot of brands, I'm sure they sputtered along on their reputation mostly and the place made money even if consumers started to get disillusioned.
Used to be that Qdoba and Chipotle seemed to be pretty decent options, but I'm always kind of disappointed in both these days. Qdoba offered Impossible Meat as an option for a while, but seemingly no longer does...
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maybe it has something to do with ripping people off on takeout orders
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