this post was submitted on 24 Feb 2025
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[–] FauxLiving@lemmy.world 0 points 2 weeks ago (1 children)

They're good at predicting what people want to see, yes. But that isn't the real problem.

The problem isn't that they predict what you want to see, it is that they use that information to give you results that are 90% what you want to see and 10% of results that the owner of the algorithm wants you to see.

X uses that to mix in alt-right feeds. Google uses it to mix in messages from the highest bidder on their ad network and Amazon uses it to mix in product recommendations for their own products.

You can't know what they're adding to the feed or how much is real recommendations that are based on your needs and wants and how much is artificially boosted content based on the needs and wants of the owner of the algorithm.

Is your next TikTok really the next highest piece of recommended content or is it something that's being boosted on the behalf of someone else? You can't know.

This has become an incredibly important topic since people are now using these systems to drive political outcomes which have real effects on society.