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"Up to"
It is a company's often-used and workaround way of saying "we're not promising you shit" right upfront. If an ISP decides to give you 20MBps and they say 'up to' 50? Guess what, you're getting that variable 20 - 35 at best connection, not the full 50 or even 49.
Any value that a company puts those two words up against, always expect you're getting lesser than advertised. It's a subtle sneaky bullshit lie that is right infront of your face.
Huggies diapers fucking say “up to 100% leakproof” on the box.
I just want to see a picture of the face of the person that thought that was reasonable.
Same for pads and tampons. I've noticed it a lot lately.
Well, it's true. I never saw a diaper that stopped more than 100% of leaks
Kids can pee a lot and there's only so much liquid you can absorb with a reasonable amount of material. Seems like a valid use of that phrase to me
It's completely meaningless, though. A prayer is"up to 100% leak free"
Up to is probably my favourite marketing term. Removes up to 100% of lime. Could be 0, idk.
Funnily enough, my fiber provider advertised my internet speeds as "up to 600Mbit/s" and I get about 630 in practice.
Time to sue for false advertising.
This extra insurance covers up to 100% of the costs!
It's impossible for an ISP to guarantee speeds though, because it's not just their connection that's being used.
Do they use this to weasel out of reasonable expectations of connection quality? Yes, absolutely. But they also can't do anything about the speed of the server you're downloading from.