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Binging with Babish - used to be a fantastic set of recipes and takes on cooking that I really enjoyed trying to make, then got into the serious money and jumped the shark, both in "I bought my brother a Tesla/fulfilled a fan dream" and "this week we're using this dehydrator" ways (that meant I just wasn't going to be able to even imagine using the techniques and knowledge on show).
It was the migration from cooking demonstrations to celebrity presence content (Babsih tries every X, Babish ranks every Y).
Cooking demos keep the focus on the food; techniques, presentation, and results. Plus having an entertaining and charismatic host.
Now those videos lean on the now-recognizable host being entertaining and charismatic, and doing… whatever. And it kind of makes sense in a marketplace-y sort of way. I can watch anybody cook, but Babish has the corner on Babish content, so why not lean into that? Also I’m sure the guy gets tired of making the same content over and over again, so he’s trying to find something interesting that catches on.
I see Nat from Nats What I Reckon doing the same thing. And good on them for trying new stuff.
Babish did recently do a bit of a "Yeah, even we're bored with this now" video and has gone back to his roots a bit.
It looks like he also spun off another channel to host the "Ranked By Babish" style content called Beyond Babish
Which is a fine alternative. Sometimes I want food content, sometimes I want food adjacent. He is very good at both IMO, but the reasons we gave a shit about his opinion isnt because he makes ranking lists.
Ohhh same. I use to love his stuff then realized I hadn't watched for awhile. I went to the channel, saw the videos and remembered why I stopped lol