this post was submitted on 19 Nov 2025
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[–] TheFogan@programming.dev 82 points 11 hours ago (7 children)

Wow, he's really not reading the country very well is he? 2020, that was a 50/50 move, piss off half the country, earn the support from half of it. (again just talking on a purely business strategy), unless the millitary is about to buy a shitload of toyota's, I don't see how this isn't a horrific play.

[–] Alcoholicorn@mander.xyz 46 points 11 hours ago (3 children)

They're a Japanese brand known for cheap, reliable, sensible cars, do they expect loyalty from the Make America Great Again crowd?

[–] tomi000@lemmy.world 18 points 9 hours ago* (last edited 7 hours ago) (1 children)

I wouldnt be surprised if MAGAts buys more overseas than the average American. Their whole merch is made in Asia.

[–] hovercat@lemmy.blahaj.zone 6 points 5 hours ago

Except in North America, where a huge focus is on trucks. Just look at how some dipshit chud in Twitter got them to scrub a ton of their LGBT and DEI stuff by posting about their "woke" trucks when their did a pride flag Tacoma. They desperately want to take that market share as it's far, far more profitable than stuff like the Camry.

[–] tomi000@lemmy.world 19 points 9 hours ago (1 children)

I think the business strategy here is sucking up to a dictator who can decide on a whim that Toyota is now the only American car brand allowed to be American and sell American cars. Or that Toyota parts are exempt from tariffs. Or that Toyotas are subsidised with 300% ontop by tax payer money. Looking at the current situation I dont even think this is a bad decision from a purely capitalist viewpoint, but its cowardly as fuck.

[–] CileTheSane@lemmy.ca 1 points 55 minutes ago

Tesla is not doing very well after Elon fully embraced Maga

[–] A_norny_mousse@feddit.org 12 points 6 hours ago* (last edited 37 minutes ago)

Japan has a new far-right-populist/Maga adjacent government. I'm sure that also plays into it somehow - both on Trump's side ("let's give good deals to our friends in spirit") and the CEO reading the room nationally. My first thought here is therefore opportunism, in its slimiest form.

[–] BarneyPiccolo@lemmy.today 9 points 4 hours ago* (last edited 2 hours ago)

These people are living in a different world than the rest of us. He IS reading the room, but we aren't even in the room that he's reading.

[–] Multiplexer@discuss.tchncs.de 6 points 9 hours ago

2020, that was a 50/50 move, piss off half the country, earn the support from half of it.

No, it always would have been a net loss.
Toyota sells a lot internationally while basically 0% of the international customers see Trump or MAGA in a positive light...

[–] Taldan@lemmy.world 1 points 10 minutes ago* (last edited 10 minutes ago)

He's not vying for customers. He's sucking up to Trump in the hopes of getting preferential treatment for his company

We've seen over and over again, companies that praise him, or bribe him, are getting business advantages from the Trump administration

[–] jabeez@lemmy.today 1 points 57 minutes ago

2020, that was a 50/50 move

2020, the height of his first term incompetence at height of COVID, a year so comically bad it has specials about it? Nah, maybe 2016-2019 it would be maybe near that, any time after, not at all.