this post was submitted on 11 Mar 2025
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Facebook is constantly experimenting on consumers — and even its creators don’t fully know how it works. (www.sauder.ubc.ca)
submitted 13 hours ago* (last edited 13 hours ago) by Tea@programming.dev to c/technology@lemmy.world
22 comments fedilink hide all child comments
 
  • Users of social media platforms like Facebook are part of constant marketing experiments
  • Because algorithms are driven by AI and machine learning, it’s impossible to know how social media companies are choosing what to show — and not show — different groups of people
  • Because there is no “random assignment”, marketers can’t fully tell if one ad might work better than another one.
  • In the process, groups of social media users can be excluded from important messages
  • Algorithms are so precise, they can target people down to an individual level
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[–] Ulrich@feddit.org 6 points 13 hours ago* (last edited 13 hours ago) (9 children)

This is one area where BlueSky is breaking new ground in an incredible way with user-created feeds.

Meta will never give you this because they want to be in constant control of everything you see. Maybe like 20% things you've expressed that you actually want to see.

This not only gives you the power to control what you see but also disincentives creators and marketers from trying to abuse and manipulate the single algorithm. Like, don't bother, because there isn't one.

Fedi could learn a lot from them.

[–] SlopppyEngineer@lemmy.world 3 points 12 hours ago* (last edited 12 hours ago) (4 children)

Fedi could learn a lot from them.

I left Facebook because the lack of control, so I'd say Fedi learned.

[–] Ulrich@feddit.org 2 points 12 hours ago (3 children)

Fedi learned lots of things, but they haven't learned about user-generated or shared feeds.

[–] kat@orbi.camp 2 points 12 hours ago (1 children)

Fedi is ours, so make a PR adding support for it!

[–] Ulrich@feddit.org 2 points 12 hours ago (1 children)

Why do so many people assume everyone on the Fediverse is a software developer?

[–] kat@orbi.camp 1 points 11 hours ago* (last edited 11 hours ago)

The point I'm trying to make with some snark is: it's not a static platform, it's open to all those who are capable to make the change they want. Not to take the fediverse as a single entity.

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