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submitted 4 days ago* (last edited 3 days ago) by mesamunefire@piefed.social to c/technology@lemmy.world

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A lot of Youtube channels are reporting declining viewership lately.

Fun times. Looks like a lot of channels are seeing a decline not just Linus. Hes just the latest to talk about it.

Then I saw this article as well and thought I would share.

Anyone here youtube creators? Are you seeing the same thing, a general downturn in viewership?

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[–] kalleboo@lemmy.world 3 points 2 days ago* (last edited 2 days ago)

On broadcast TV, a 30 minute timeslot had only 23 minutes of actual content and 7 minutes of ads.

That's what we're heading back to. 20% of the watch time is ads.