this post was submitted on 16 Jun 2025
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cross-posted from: https://sh.itjust.works/post/40286422

Is UX/UI and marketing really the reason XMPP lags behind Signal/Matrix/Telegram?

Matrix is going Freemium and WhatsApp is adding ads, which is sparking the annual "time to leave [app]" threads.

Users don't care that much about privacy, but they do care about enshittification, so XMPP not being built for it shouldn't be a problem.

Meanwhile, I've heard for years that XMPP has solved a lot of the problems that lead more popular apps to fail.

Is it really just a marketing/UX/UI problem?

If XMPP had a killer app with all the features that Signal/Whatsapp/Telegram has, would it have as many users?

If not, why does it keep getting out-adopted by new apps and protocols?

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[–] mostlikelyaperson@lemmy.world 3 points 13 hours ago

Conversely, I have seen this opinion expressed a few times. I can’t judge the accuracy but there seem to be more than a few people sharing it.