Belief , like the traditional cult of the ancestors in China, where you have no "priest" or "guru", it is just a bunch of people relying on elders to mimick the rituals, but in fact nobody remember it well, it is all disorganized, and nobody is really checking for "correctness" as much as checking if the commitment is done with intent.
So the opposite of having a strong vertical domination by one person (cult) or an organized institution (religion) is a weak control of the rites by anyone (belief)
Belief , like the traditional cult of the ancestors in China, where you have no "priest" or "guru", it is just a bunch of people relying on elders to mimick the rituals, but in fact nobody remember it well, it is all disorganized, and nobody is really checking for "correctness" as much as checking if the commitment is done with intent. So the opposite of having a strong vertical domination by one person (cult) or an organized institution (religion) is a weak control of the rites by anyone (belief)