I don't know/remember many details of what I've read, but I think the campaign built a lot on the comedy show (there are a few short videos on YouTube with subtitles)
BlushedPotatoPlayers
joined 2 years ago
That's Samuel L Jackson from Kingsman
If I remember correctly he was playing in a comedy as a guy who gets kinda accidentally elected, and based on the show he was kinda accidentally elected - half as a protest, half as a joke.
Now try to add an extra layer of crap with English not being your native language. At this point only zoom gives fairly correct transcripts, both apple and Google are on the "you know what, I'm rather typing this shit" level