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Unpowered SSD endurance investigation finds data loss and performance issues
(www.tomshardware.com)
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AFAIK, an ssd uses different amounts of charge per transistor to store a 1 or a 0. An unpowered ssd would seemingly eventually lose that charge signifying the 1 or a 0, and thus lose the information it represented.
Haven't looked into that thoroughly though, so could be totally off base.